In any successful pub, it’s important to put in place the systems, structures and procedures that ensure your staff consistently deliver excellent customer service.

As part of our monthly one-to-one consultations, we will together decide what you should be expecting from your staff in terms of customer service, and in turn what training and encouragement your staff should expect from you.

Effective training is essential to ensure you and your team understand the vast amount of legal requirements and responsibilities we face in the licensed trade. Based on your specific needs and those of your venue, recipe4success can recommend training that is short, sharp and focused so it causes minimal disruption to your business – and won’t cost a fortune.

Philip will also help you implement ways of measuring and improving customer satisfaction, whilst keeping your service friendly and adaptable to each customer’s needs.

The aim is to exceed expectations in every area of the customer experience and, in return, your customers will be loyal; returning time and time again and spending their hard-earned cash in your pub.

Customer Privilege Club

recipe4success can assist you with the introduction and implementation of a Customer Privilege Club scheme. The Privilege Club operating in Philip’s own pub has been proven to grow customer loyalty, increase sales and improve profits by encouraging spending and rewarding return custom.

We offer this service for just £149 + VAT, which includes: